Monday, 24 February 2014

My Logo (P4, P5)

My logo advanced from being something that was in my head to then going onto paper to then making it digitally via "Illustrator". I used this program because its specialty is working with vector graphics, and where the logo I was designing was going to be a vector image, "Illustrator" being very suitable for the job.

Initial Development

My design of my logo started with a mind map:


This mind map shows the beginning of my development of my logo, I then moved on to making two separate designs from this mind map.

1: A logo which was simple the name of my game in a rectangle orange box, with bold letters, with stroke, in the colour orange. However from this I found it was to basic and didn't contain the exact points that I wanted, I.e puzzle piece.

2: A logo which contained the shape of a pyramid, puzzle piece and the initials of my games title. This design I found had all the criteria, so I went forward in developing this.


Once I had the idea up on the computer, I then went on to making a survey which you can access through here.


View My Survey [Click Here]

Further Development

I had some responses already, from all different ages varying from 16 - 50. This giving me great ranges helping me work out a fair average to improve my logo.

Here are some of the response that I received from my logo survey.

The only thing that people wanted to be fixed was the colour, apparently the colour was really lacking, and this wasn't just a one of answer, many people said it: male, female, young and old. However they liked the design and  most of them became happy from it.

so I added colour to the previous design and here is the finished product



Download Logo [Click Here]

Saturday, 1 February 2014

Infographics

I stumbled upon this great video containing info-graphics.

This video uses large images and large text to present its information to us. This particular video is showing us the different types of social media and how they have grown. How does this video link to the social media sites without there names??? They use the colors of there logos to make it eye catching for when we make contact with it. Most online videos about facts that are displayed through info-graphics all use a simular theme, font, color and images. This video uses people to display a large amount of people, this is somewhat obvious however its the same template over and over. So why do that? They do this because thats how we see it, so make it easier for the viewer/reader, it makes it easier on everyone else.

What I love about info-graphics is that its interesting to read. Whereas (in my opinion) this poster don't get me wrong still gets the point across, still has amazing and interesting colors, its got large text. However the fact that its not moving doesn't make it as exciting as the video.
From the poster you notice the bright blue to attract your attention, you little people show up again, representing the people, the use nice large images, most of the being vector based. 

When putting them together you notice that all the video is is it cropping from this 
To this with animation and music.